Growing Your Greystones Business Organically

Aartha Organics’ founder Ana SUN14DEC25

atest press release from Ana at Aartha Organics, issued on Sunday, December 14th 2025…

From an idea to a dream come true: Aartha Organics celebrates its first year

A year ago, Aartha Organics was still an idea – tested in tiny batches, scribbled in notebooks, and carried around in my head like a promise I wasn’t sure I’d be brave enough to keep. Today, it’s a Greystones-grown skincare brand, and I’m marking my first year in business with a mix of gratitude, pride, and the kind of tiredness that only small business owners truly understand.

Aartha began from a very personal place. I wanted skincare that felt truly safe for sensitive skin not just “marketed” as gentle  and I found myself digging deeper into ingredients, formulation, and what purity really means. That curiosity became a mission: to create skincare that’s effective, honest, and rooted in wellbeing.

What Aartha Organics Is – And What It Stands For
Aartha Organics creates organic, small-batch skincare designed with sensitive skin in mind, while still being a beautiful fit for many skin types. My formulas focus on specialty butters (including kokum, cocoa and mango) paired with multi-oil blends such as jojoba, argan, rosehip, sea buckthorn, calendula-infused oils and prickly pear, chosen for their comforting feel, silky glide and fast, nourishing absorption.

The brand is guided by three simple promises:

• Luxury of Potency: Powerful, clean ingredients that deliver results – without overly complicated ingredient lists.

• A Promise of Purity: No harsh preservatives, synthetic fragrance, or unnecessary fillers.

• Conscious Choice: Independently safety-assessed products, packaged predominantly in glass or metal to keep sustainability built in.

The First Year Milestones
When you run a small business solo, it can be hard to pause and take stock – you’re always moving on to the next label, the next batch, the next market, the next admin task. But this first anniversary felt like the right moment to count a few “we did it” moments:

• Launched 6 products in one year, taking Aartha from concept to a growing range.

• Now stocked in 10 health stores and boutique stores, including local stockist Nature’s Gold in Greystones – a particularly special milestone close to home.

• Showcased Aartha at major Irish events, including three times at the RDS, plus Croke Park and the National Ploughing Championship.

• Media highlights, including features on Ireland AM and in The Sunday Independent.

• Proud to be part of Made in Wicklow, and also part of the Design & Crafts Council of Ireland’s Made Local platform – both of which celebrate Irish makers and help people shop local with confidence.

Alongside the big moments, the quieter wins matter just as much: repeat customers, messages from people who say their skin feels calmer, and the support of the local community showing up again and again.

The Reality Behind The Highlight Reel

Behind every launch or event appearance is a lot of unseen work. In a one-person business, you do everything – formulator, packer, photographer, bookkeeper, marketing, customer service, deliveries, stock management – and you do it while learning as you go.

There have been ups and downs: days filled with momentum and belief, and days where everything feels like a mountain. But there’s also been real purpose in it. I love knowing Aartha can play a small part in someone’s wellness journey – not just as skincare, but as a daily moment of care.

Why Supporting Local Matters
One of the loveliest things about being based in Greystones is seeing how people support local businesses – not just through purchases, but through encouragement, recommendations, and showing up to events. When you support a local maker, you’re supporting real people, real dreams, and a community that thrives when we champion each other.

What’s Next…?
As Aartha moves into year two, my focus is on continuing to improve the brand experience – including an upgraded website – while growing thoughtfully, staying consistent, and keeping everything rooted in the values that started it: potency, purity, and conscious choices.

With demand increasing, one of my biggest goals for next year is to move into a larger production studio so I can keep up with growth while maintaining the same care and quality in every batch. I’m also planning to expand Aartha nationwide across Ireland – and why not, in time, into the UK market too.

Meet Aartha this Christmas
If you’d like to experience Aartha in person, I’ll be out and about locally in the lead-up to Christmas.

This weekend, you can find me at the Made in Wicklow: Wicklow Wrapped Market – a brilliant chance to support Wicklow makers and pick up thoughtful gifts.

And on the final weekend before Christmas, December 20th and 21st, I’ll be at my favourite, the Greystones Plaza Market, with the best atmosphere and the loveliest people. I’ll have a table full of beautiful, giftable skincare sets and little treats, ready for anyone looking for meaningful, local presents or a well-deserved moment of self-care.

Most of all, thank you. If you’ve supported Aartha – by buying, sharing, recommending, visiting a stall, or sending a kind message – you’ve played a part in turning a small idea into a dream come true…